JOHN FLOYD

AMAZON WEB SERVICES // AEROSPACE & SATELLITE // NEW YORK, NY

• Lead global team of 4 managing AWS Partner Strategy for Aerospace & Satellite business, $300M+ annual quota
• Manage portfolio of consulting and software partners, building scalable and repeatable plays for the space industry
• Drive partner business planning with priority partners, aligning mutual goals and metrics, targeting key accounts with AWS field teams
• Lead US Greenfield demand generation strategy with key partners, overseeing an end-to-end prospecting and inside sales motion while aligning a consulting partner co-invested in the campaign
• Managed team's $140k travel budget, coordinating across customer meetings, 11 AWS-hosted events, and 7 space industry events

Key Achievements

• Developed AWS Marketplace (ISV sales) business plan in 2024, illustrating ROI against requested headcount. The resulting plan grew AWS Marketplace consumption 4x from $10.4M in 2023 to $46M in 2025
• Led AWS Space Days, a specialized global event series for aerospace and satellite customers, delivering 11 events in 2025 that saw 506 attendees and influencing $9.3M in ARR opportunities
• Leveraged $1.2M of AWS Partner Funding programs (MAP, POC, MDF) against 36 opportunities to accelerate $7.5M+ of partner-led migrations
• Led demand gen strategy in 2025 discovered 1,381 net-new customer contacts, booked 42 meetings, and generated 22 pipeline opportunities worth $1.3M ARR against a $45k investment

AMAZON WEB SERVICES // AMER AEROSPACE & SATELLITE // NEW YORK, NY

• Owned consulting and software partner strategy for AMER Aerospace & Satellite, leveraging AWS Partner Funding programs to incentivize and accelerate customer adoption
• Developed and executed joint go-to-market strategies with key partners, creating space industry solution offers that drove partner-sourced and partner-influenced pipeline across enterprise and public sector customers
• Collaborated closely with partner sales teams and AWS account teams to identify opportunities, support deal progression, and ensure partners were enabled to design and deliver production-grade cloud and space solutions

Key Projects & Achievements

• Awarded 2024 AWS WWPS Builder of the Year
• Increased partner attach rate from under 30% on $115M baseline (2023) to over 50% on $230M+ attainment (2024)
• VMWare Account Mapping Campaign
• US Federal GTM Strategy

AMAZON WEB SERVICES // PUBLIC SECTOR & HEALTHCARE // NEW YORK, NY

• Built regional go-to-market plans with public sector and healthcare consulting partners, aligning on target accounts and supporting complex, multi-stakeholder deal cycles - achieving average attainment of 117.5% on non-revenue goals and 207% on revenue goals
• Managed 52 AWS partner funding program requests, driving $4.7M of AWS investment and generating $27.1M ARR in AWS opportunity, with clear governance and ROI measurement

Key Projects & Achievements

• UCSD/Strategic Blue – CloudBank
• TEKsystems SCA
• GreenRiver - Boston Homelessness Data Platform

AMAZON WEB SERVICES // STATE & LOCAL GOV AND EDUCATION // WASHINGTON, DC

• Onboarded and developed 500+ AWS consulting partners across state/local, education, and healthcare sectors, building a broad ecosystem of regional and specialized systems integrators
• Created joint regional strategies with partners, including enablement motions and field-facing plays that supported scalable partner engagement and pipeline growth

Key Projects & Achievements

• Pariveda - UW & WashingtonDOT VCC Platform

COMSCORE, INC. // SYNDICATED CLIENT INSIGHTS // NEW YORK, NY

• Managed 60+ client relationships, acting as strategic consultant on digital strategy while positioning comScore's digital analytics solutions
• Provided data-driven insights and strategic recommendations to enterprise clients across media and technology sectors